Insights

What is Data Fragmentation—and Why It Matters Data fragmentation occurs when information is scattered across disconnected systems and departments, lacking a unified architecture or ownership. In simple terms, you spend time chasing spreadsheets, reconciling numbers, and questioning the reliability of your reports. According to NetSuite, fragmentation “makes data less useful and drives up compute and storage costs.” For SMEs, the impact is significant: inefficient workflows, i

As we reach the midpoint of the decade, the hospitality industry stands transformed by evolving consumer expectations, technological advancements, and a renewed commitment to sustainability and personalization. Hospitality values in 2025 reflect a critical shift toward guest-centric practices driven by authenticity, innovation, sustainability, and empathy. Embracing Authenticity In 2025, authenticity remains at the forefront of hospitality values. Today’s guests crave genuine

Seattle, one of the fastest-growing cities in the U.S., is evolving rapidly as a hub for innovation, tourism, and culture. As we approach...